2024 GOALS FOR MY CREATIVE BUSINESS


Hello, dear friends and fellow makers!

As we see 2023 coming to and end, I find myself reflecting on the incredible journey that knitting has taken me on— from a simple hobby in 2008 to blossoming into my own knitwear design business in 2014. It's been filled with inspiration from countless designers, a kaleidoscope of yarns from various brands, and the joy of connecting with a vibrant community on Instagram.

A Family-Inspired Business

What started as a personal passion has become a family affair. Today, my family plays a crucial role in my business, shaping the rhythm of our days. Homeschooling my two children has been a rewarding journey, allowing me to craft a schedule that accommodates both education and creativity. My daughter, with her arousing interest in knitting, now adds her unique twists to projects, and I can't wait to showcase her creations on my feed. My son, a talented editor and musician, collaborates with me on videos and podcasts, creating moments that I cherish as he grows into his teenage years. And of course, my husband remains my steadfast pillar and biggest cheerleader.

Embracing Writing and Photography

One aspect of my creative journey that I look forward to continuing to share is, my writing. In 2024, you can expect more blog posts, providing a deeper insight into my inspirations, creations, and the behind-the-scenes moments that shape my knitting space. Photography, a passion sparked by Instagram, continues to be a driving force for me. It's not just about capturing the stitches but also the quiet and serene moments in my studio or from our travels, that enhance my work experience.

Market Adventures and Collaborations

Next year promises exciting market ventures, and I'm thrilled to share as much of the process with you—from pattern selection to the post-market reflections. Collaborations with indie dyers and yarn businesses are also on the horizon, bringing you fresh patterns that I hope you'll love.

Garment Knitting and Studio Serenity

As I focus on adding a handmade touch to my family's wardrobe, you can expect more garment knitting content. The joy of creating pieces that become an integral part of our daily lives is a sentiment I want to share with you. Additionally, insights into my studio space and the elements that contribute to my work's enjoyment will be a regular feature.

Navigating Change on Social Media

As we navigate the evolving landscape of social media, particularly Instagram, I want to assure you that while I'm open to adaptation, there's an authenticity I aim to preserve. The platform has transformed, and my content might not reach all my followers, but my commitment to sharing my work with you remains unwavering. I acknowledge the changes but choose to stay true to my preferred way of showcasing my creations—with captivating photos. While I'll incorporate videos and tutorials, photography will continue to be my primary medium.

I also share my work on TikTok, YouTube, Threads, and Pinterest, embracing the unique value each platform brings. Rest assured, no dance routines will be featured on TikTok—I'll be sticking to the rhythms of knitting. 

Conclusion: Weaving Timeless Serenity in a Fast-Paced World

In the whirlwind of this fast-paced world, knitting has added beauty to my days—a source of relaxation, a means to calm the storms, a canvas for creativity, and a medium to express myself with serenity. As you explore my corners of Instagram, Threads, TikTok, YouTube, Pinterest, and my website, I hope that the essence you capture is one of a timeless craft deeply enjoyed, not for the sake of pleasing apps, but for the sheer joy of sharing beauty and forging cozy connections with kindred spirits.

In every stitch, in every post, I strive to convey the sentiment that knitting is more than a craft; it's an invitation to slow down, savor the creative process, and find solace in the rhythmic dance of needles. I hope that when you visit these spaces, you not only see patterns and projects but also feel inspired—inspired to embark on a project that adds warmth to your making time or perhaps discover a new perspective that enhances your crafting moments.

Life is a blend of joy and challenges, and in sharing my work, I hope to bring a touch of brightness to your day. Whether it's a cozy project, a shared smile, or a moment of inspiration, I look forward to continuing this journey with you. In a world that moves swiftly, may our shared passion for knitting serve as a reminder that there's beauty in taking things stitch by stitch, creating a tapestry of tranquility amid the chaos.

A big warm hug to you,

Yessy


3 comments


  • Gillian Docherty

    What a beautiful post Yessy. 💖


  • Carol

    This is beautiful Yessy.


  • Lisa Uotinen

    What a beautiful post! Your love for the craft of knitting, as well as the connection and community that it brings is similar to my own. I’m excited to follow your journey in 2024.


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